A working page for your next decision

One-Page Business Plan Template

Write an original one-page summary of how the business could work. Treat each statement as an assumption until evidence supports it.

Your working copy

Fill in the fields, then download or print. Nothing is uploaded. Refreshing clears unsaved work unless you choose local saving.

Who has the problem and when does it occur?
Describe the customer outcome before features.
Choose a testable channel and buying process.
Use one period and currency. Label estimates.
What is required to deliver reliably?
Identify the most important uncertainty and a bounded test.

Do not save sensitive customer details on a shared device.

How to get value from this template

  1. Choose one real decision and use the same customer segment throughout.
  2. Record facts, estimates and unknowns separately. Attach source URLs and dates to claims.
  3. Review the tradeoffs with the people doing the work, then assign the next action.
  4. Revisit the worksheet when the evidence changes. A completed form is not proof that the business will work.

Related guides

Original Startup Genius worksheet. You may adapt it for your own business. See terms of use.